Charlie Smith Design Charlie Smith Logo Studio 22,
Royal Victoria Patriotic Building, John Archer Way,
SW18 3SX London, 2088741244

Charlie Smith Design

Charlie Smith Design

Action for Children

Identity — Print — Strategy

Action for Children asked us to explore how their current visual identity could be expanded and built upon so that they had a more flexible kit of parts. The results of this project led to a visual language that could speak to different kinds of audiences in different types of situations.

To read more about the strategy and process behind this project visit our case study.